Parent Yum! Brands is pulling the ingredient “out of an abundance of caution” after outbreak linked to McDonald’s.

The E. coli outbreak at McDonald’s that led to at least one death and 10 hospitalizations is a crisis no brand wants to ...

Coors Light will run a Super Bowl ad in 2025, marking the third straight appearance for the beer brand that had been shut out ...

Kate Spade’s M&M’s collection, Nike’s Fruity Pebbles prank and Portland airport’s wild interactive installation.

The media landscape is changing as quickly as the auto industry, and advanced audience targeting through addressable media is ...

Breaking and Entering Media’s latest episode features Daniel Wadia discussing the key to lasting partnerships.

Instead, the beauty brand founded by Selena Gomez debuted by launching the Rare Impact Fund, an initiative that aims to ...

Taco Bell’s Taylor Montgomery talks about the new nostalgia campaign, reaching Gen Z and a hurdle facing the chain.

Independent agency Preacher is making its first move outside Texas by establishing a presence in Amsterdam, a city the shop’s ...

Within the safe confines of a pitch, ad agencies are using AI to vet influencers, quickly put together spec work and complete other tasks.

Mountain Dew is moving to recruit the next generation of customers by hiking into its past. The PepsiCo-owned soda brand this month revealed a new visual identity that restores its proper first name ...

Generative AI is still wonky mimicking advertisers’ style guidelines, but these marketing tech startups are working on it.