NEW YORK (AP) — With summer in full swing in the United States, retail executives are sweating a different season. It’s less ...

The expensive deals come with white-glove coaching, and are helping brands build AI into their marketing and customer ...

Experiential event leader Mischief Management and leading global toy and family entertainment company Mattel, Inc. are thrilled to announce Barbie™ Dream Fest, the first festival dedicated to all ...

Mattel, Inc. MAT is scheduled to report second-quarter 2025 results on July 23, after the closing bell. MAT’s earnings beat ...

Polly Pocket trades the toy aisle for the catwalk in a playful capsule by GCDS that turns nostalgia into high fashion.

Analysts still expect a solid second quarter from Alphabet. But others say AI technology now poses a deeper threat to ...

She launched a GoFundMe with one mission: raise enough money to buy the dolls and donate them to children in local hospitals who share her diagnosis. “I would have loved a Barbie to remind me that it ...

From My Little Pony to a crossover between G.I. Joe and Transformers, these are the movies based on toys that are heading our way.

Marvel Studios President Kevin Feige has shared his thoughts on James Gunn's Superman and explains why he doesn't agree with ...

Mattel ’s Fisher-Price brand is collaborating with Big Little Feelings to launch a line of play kits that tackle toddler ...