KNOXVILLE, Tenn. — Tennessee Athletics announced Monday that football ticket prices for the 2026 season will see an average ...

Danny White informed Tennessee football season-ticket holders that the cost will increase by an average of 4% for the 2026 season.

AUSTIN — Texas athletic director Chris Del Conte will receive a six-year contract extension through 2036 that will give him a ...

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a benefit to his program.

Tennessee made things official on Wednesday afternoon, announcing a new massive apparel deal with adidas. The brand will ...

Tennessee and Adidas agreed to a 10-year apparel contract that starts in July 2026 as AD Danny White and the Vols ditched Nike for a new deal.

With Tennessee's agreement set to expire with Nike in 2026, the Vols will switch back to Adidas as the school's apparel ...

Tennessee athletic director Danny White penned a letter to Vols fans after the new 10-year deal with Adidas was announced Aug ...

In its announcement, Tennessee said that Adidas would provide "unprecedented" NIL opportunities for athletes across all 20 of ...

The University of Tennessee announced a 10-year partnership with Adidas on Wednesday. The partnership will be effective July 1, 2026 and Adidas will be the official footwear, uniform, apparel and ...

Tennessee’s new adidas deal shows the latest weapon in recruiting and underlines how schools are finding more creative ways to get their athletes paid above board.

Tennessee athletics will switch from Nike to Adidas in 2026 with plans to make the Vols the brand's flagship college program ...