Meta and TikTok are being careful with their messaging about AI advances at the ad industry's annual festival.

TikTok Symphony features, including dynamic digital avatars, are coming to WPP Open to provide more “firepower” for agency ...

Gaming influencer marketing is maturing, with platforms developing distinct roles in campaign strategies and marketers ...

BookTok, TikTok’s literary corner, has turned casual reader posts into a force that sells books, builds careers, and shapes ...

Own is the latest alternative to TikTok to emerge in the market, featuring blockchain technology and a token economy.

WPP Open, the agency’s AI-powered marketing platform, will integrate TikTok Symphony’s avatars, AI-dubbing translation and video generation tools for its 50,000 WPP employee users and clients — all to ...

Artist development was discussed at the ThinkLA Entertainment Brunch on June 5 with music executives Jessica Eason, Ida Kay ...

Little Caesars is bringing fantastic variety to the table this summer with the launch of the Fantastic Four-N-One Pizza, a ...

Zong, Pakistan’s leading digital technology innovation company, has been honored with the Best Digital Campaign (TikTok) ...

From creating virtual experiences to selling tickets within games and social media, Hollywood is trying to capture the ...

The TikTok updated AI tools let brands create influencer-style videos using avatars that model products and mimic creators — ...

Social media giants Meta (META) and Bytedance-owned TikTok have announced a new set of AI tools that can generate ...