Meta and TikTok are being careful with their messaging about AI advances at the ad industry's annual festival.

TikTok Symphony features, including dynamic digital avatars, are coming to WPP Open to provide more “firepower” for agency ...

Gaming influencer marketing is maturing, with platforms developing distinct roles in campaign strategies and marketers ...

BookTok, TikTok’s literary corner, has turned casual reader posts into a force that sells books, builds careers, and shapes ...

Own is the latest alternative to TikTok to emerge in the market, featuring blockchain technology and a token economy.

WPP Open, the agency’s AI-powered marketing platform, will integrate TikTok Symphony’s avatars, AI-dubbing translation and video generation tools for its 50,000 WPP employee users and clients — all to ...

X CEO Linda Yaccarino just celebrated her second year of running the social media site that was formerly known as Twitter.

Artist development was discussed at the ThinkLA Entertainment Brunch on June 5 with music executives Jessica Eason, Ida Kay ...

Little Caesars is bringing fantastic variety to the table this summer with the launch of the Fantastic Four-N-One Pizza, a ...

Zong, Pakistan’s leading digital technology innovation company, has been honored with the Best Digital Campaign (TikTok) ...

Gamers often have deeply engaged communities. They create a dynamic and high-intensity space for viewer engagement through ...

WPP has become the first advertising and marketing services company to integrate TikTok’s generative AI tools, Symphony, into ...