When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean brands like ...

Incellderm reports that South Korean beauty exports are reshaping U.S. retail, driven by pop culture influence and e-commerce ...

If the Olympics for skincare were to ever take place, South Korea (officially the Republic of Korea) would undoubtedly clinch the most gold medals. Revered for its transformative serums, innovative ...

In April, Trump announced a 25% tariff on U.S. imports from South Korea as part of his broader “Liberation Day” trade package ...

NEW YORK – When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean ...

When it comes to treatments, whether it's Botox or a chemical peel, it's common practice to choose a provider close to home. But in the world of beauty tourism, things work a bit differently. Instead ...

Originating in South Korea, K-Beauty skin care is now stocked at major U.S. retailers and is all over social media, with Americans spending $2 billion on products in 2025 — up 122 percent in just two ...

From niche lines to global obsession, K-beauty products have become must-haves in our skincare arsenal. Here are the hero ...

The new tariffs have caused a slight panic among Chicago shoppers, who worry their favorite Korean beauty brands will become too pricey. Over N Over Beauty is being asked a lot of questions about its ...

NEW YORK (AP) — When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean ...

Why are we asking for donations? Why are we asking for donations? This site is free thanks to our community of supporters. Voluntary donations from readers like you keep our news accessible for ...