Allergan's latest marketing message for Botox treatment of chronic migraines focuses on strong women. (Allergan) () Migraine episodes are tough, but the women who fight through them are tougher.
AbbVie's new campaign for Botox is a sea change in its marketing, moving from glamorous young women to everyday real people who use the product. (Allergan) No longer just for celebrities and ...
The U.S. Food and Drug Administration has chastised Allergan for what it called "misleading" advertising for popular anti-wrinkle drug Botox. Among other things, the agency said the ads fail to ...