Netflix is doubling its ad revenue while quietly throttling the creators who built its audiences. And advertisers are funding ...
Orange was a big Cannes winner with its Les Bleues from Publicis' Marcel a couple of years ago and it's back, this time from Publicis Conseil with 'Le match avant le match' showing the effort that ...
Can Mark Penn's Stagwell find a place at adland's top table? The once-MDC is still tiny by comparison with the likes of Omnicom and Publicis (and even WPP by some measures) with a market cap of just ...
Brand ambassadors are ten a penny these days - the entire Beckham family seem to be ambassadors for themselves (with one notable exception.) But English national treasure Joanna Lumley fronting up for ...
Market research should be doing well in these data-driven times but it's still a surprise to see that what the industry calls ...
WARC, now part of the Cannes Lions set-up, has announced its latest Creative 100, the most awarded campaigns and companies.
Ete Davis, who has held a number of senior agency roles, is joining Publicis' LePub as global chief operating officer. LePub, originally formed to handle Heineken, now holds a number of accounts ...
There must be something in the water at M&C Saatchi as its management is undergoing yet another upheaval with CEO Zaid Al-Qassab leaving after less than two years with non-executive chair Heather ...
There should be nothing too complicated about Unilever's Axe: spray it on and attractive women will fall at your feet. (It's ...