Tennessee will switch from Nike to Adidas in 2026, returning to the brand that has long-standing relationship with Lady Vols ...

After a decade with Nike as its apparel partner, the University of Tennessee said it's switching back to Adidas.

From a valuation perspective, NIKE trades at a forward price-to-sales (P/S) multiple of 2.02X, which is above its 5-year median of 5.63X. adidas is trading at 1.49X, below its 5-year median of ...

Nike remains the industry powerhouse, with $46.7 billion in sales in its most recent fiscal year. Adidas reported $21.2 billion in 2021 sales.

Tennessee is planning to switch to Adidas as the program's apparel sponsor after the school's current deal with Nike expires ...

Tennessee made waves in the college football world on Thursday when the school announced a new deal with Adidas. The move is ...