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Paramount, Nielsen Set New Ratings Measurement Partnership
Paramount, Nielsen Set New Ratings Measurement Partnership After 4-Month Standoff
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies' previous contract expired on Oct. 1. The new deal includes measurement for all Paramount platforms,
Paramount Re-Ups With Nielsen For Audience Measurement
A fresh audience measurement, data and analytics agreement has been reached between the dominant TV ratings supplier in the U.S. and the parent company of CBS. Paramount Global and Nielsen agreed to a new,
Paramount and Nielsen End 4-Month Dispute, Ink New Deal for Ratings Measurement of CBS, Paramount+
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ reporting viewership of their programming courtesy of “VideoAmp Overnight Data.
Paramount announces new multi-year measurement deal with Nielsen
Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership
Paramount, Nielsen Strike New Measurement Deal, Ending Months-Long Feud
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant's audience ratings for the media conglomerate's CBS,
Nielsen and Paramount renew measurement deal
The multiyear renewal will include measurement for all Paramount linear and streaming platforms, as well as licenses for new Nielsen services including Big Data + Panel, Advanced Audiences, Ad-Supported Streaming Platform Ratings,
Paramount Global Renews Contract With Nielsen After 4-Month Dispute
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services. The deal spans multiple years, effective immediately, and includes measurement for all Paramount platforms including national and local broadcast,
Nielsen, Paramount Sign Multiyear Deal, Ending Contract Dispute
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under which Nielsen will provide a host of ratings and analytics services across Paramount Global's linear network and streaming portfolio.
1h
Paramount Global, Nielsen sign new partnership, ending dispute
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
adexchanger
9h
Buyers Are Glad Nielsen Is Moving Away From Panel-Only Ratings
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
MediaPost
4h
Just In Time For The Super Bowl, Nielsen Boosts OOH Coverage To 100%
Out-of-home (OOH) viewing is important for sports and live event programming -- especially big ones such as the Super Bowl -- ...
6d
on MSN
TelevisaUnivision, Nielsen Squabble Over Single Household That Appears to Skew Spanish-TV Ratings (EXCLUSIVE)
TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
1h
PARAMOUNT AND NIELSEN SIGN MULTI-YEAR MEASUREMENT AND ANALYTICS DEAL ACROSS PARAMOUNT'S LEADING BROADCAST, CABLE AND STREAMING PLATFORMS
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
FOX 10 Phoenix
1h
These old TV shows were streamed more than any movie in 2024, ratings show
"Little House on the Prairie," which celebrated its 50th anniversary in 2024, aired on NBC from 1974 to 1983. The TV western ...
Nielsen
6d
The Nielsen ARTEY Awards: 2024 Streaming Unwrapped
Streaming is transforming media. Nielsen’s new ARTEY Awards recognize 2024’s most-watched streaming TV shows and movies.
3d
on MSN
‘Squid Game’ Crosses 4 Billion Minutes Watched for the Second Week in a Row, Tying a ‘Wednesday’ Nielsen Record
It’s rare that any series crosses 4 billion minutes watched on Nielsen’s weekly streaming rankings, and “Squid Game” is the ...
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