Moving forward, a significant opportunity for retail media is the convergence with Connected TV. With the increasing shift to ...
"Becoming a measurement source for viewability and IVT for LinkedIn’s premium video inventory reinforces our industry and ...
News in brief: Spotify gets into the ad exchange business; Nvidia expanding into India's AI market; LinkedIn fined for ...
Here are the critical pieces of the retail media stack: UI/Buyer Portal: Manage and activate on-site and off-site campaigns ...
Nexx360’s Programmatic Cloud for Video extends the benefits of the platform’s cloud-based programmatic advertising technology to video. Publishers can increase revenues, control ad auction dynamics, ...
In this Q&A, we chat with Seraphina Davey, global senior vice president of Publisher Partnerships at Seedtag, to discuss the ...
Content Ignite, the publisher-first advertising technology and monetisation platform, has announced the launch of its cutting ...
The IAB Forum workshop presented by Invibes and PHD is an invaluable opportunity for marketers, media professionals, and ...
Curation is causing much discussion across the industry at the moment, and it's one of our key pillars for Industry Review ...
The London Stock Exchange-listed National World is now implementing Taboola’s suite of products to grow its audience, ...
BackLite Media, a leading out-of-home (OOH) advertising company in the UAE, is proud to announce an exciting new partnership ...
ExchangeWire’s hotly-anticipated Industry Review will be published in January 2025, as we look at the top trends for a ...