MarkApp's Sotiris Oikonomou on cleaner data thinking, stronger contextual intelligence and a more mature understanding of CTV ...
Keel Comms' Raed Jafar explains why professionals dealing with government messaging in the region do much more than release ...
The For the Future Summit in Dubai reveals L'Oréal's pledge to reduce plastic waste and bring circular beauty to consumers ...
FP7 McCANN MENAT has been crowned the MENA Network of the Year for claiming the most number of metal cats at Cannes Lions ...
Some interesting questions were raised at Cannes Lions on Day 3: "Are we creating campaigns that consumers ignore?" ...
FP7 McCANN MENAT was crowned the MENA Network of the Year, after claiming  the most number of metals cats for the region at ...
Setting the pace for week ahead, Day 1 at Cannes Lions came to life with inspiring keynotes, informative panel discussions ...
Campaign Middle East rounds up the latest AI platform updates that brands and marketers need to know about from the month of ...
Apart from the awards, Day 2 at Cannes Lions witnessed creative brainstorming sessions and closed-door business strategy ...
Growdash partners with WithFeeling to turn restaurant operational chaos into a sonic brand identity built from data, rhythm ...
Pop Up Global's Amy Morris argues that entertainment is a key driver of community, recovery and growth across the Middle East ...
MMA's Melis Ertem shares insights into how brands in the region can strengthen their content creator strategies to generate ...