Now imagine that instead of Valve running an enormously successful online games store, it had been Blizzard ... and Future Of Blizzard Entertainment. As reported by PC Gamer, Schreier writes ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

As the World of Warcraft 20th Anniversary Event kicks off, Blizzard has once again shown that it is out of touch with its ...

Activision Blizzard's new mount for 'World of Warcraft', The Trader's Guilded Brutosaur, costs $90 and is only available for ...

World of Warcraft consistently delights its community with new content updates, and Patch 11.0.7 is set to keep that momentum ...

Beforehand, that title was held by Activision’s merger with Blizzard Entertainment’s parent company. Now, you may not know the name Blizzard, but chances are you’ve seen their work ...

Over the past three years, as I worked on a book about the history of the video-game company Blizzard Entertainment, a disconcerting question kept popping into my head: Why does success seem so awful?

Blizzard’s World of Warcraft is no stranger to costly in-game cosmetics, but its latest super expensive mount is so popular ...

Blizzard Entertainment and the massively multiplayer online role-playing game, World of Warcraft®, are teaming up with ...

In lieu of a BlizzCon announcement, Blizzard Entertainment is holding a 30th anniversary stream to celebrate the Warcraft series’ past and future. The anniversary direct will stream starting at ...

The idea behind micro-transactions is easy enough: they rely FOMO and impulse purchasing. FOMO is an idea as old as humanity.

Blizzard Entertainment is testing 6v6 in Overwatch 2 in Season 14 with two modes, with tanks getting nerfed specifically for ...