In our recent interview with Himanshu Suri, the rapper and former Das Racist member mentioned that he’d been bouncing around different parts of Asia, going to Tokyo at one point. It’s unclear if it ...

No doubt you’ve been following the LeBron/Kobe Vitamin Water debate. Of course you have. Anyway, juuuust in case you weren’t, here’s something mighty interesting, and probably mighty expensive. Kobe ...

Heems of the outlandish BK rap outfit Das Racist landed himself a gig in a Japanese Vitamin Water commercial, where a man with an enormous boombox for a head dances through the streets of Williamsburg ...

For much of the time since Brooklyn-based rap group Das Racist called it quits in 2012, founding member Himanshu “Heems” Suri has been hard at work in Bombay on his debut solo album. Evidently, though ...

Rapper 50 Cent and NBA player Steve Nash show off their comedic skills in a new ad for Vitaminwater. 50 is a co-owner in the beverage company and has his own flavor -- 'Formula 50.' In the commercial, ...

Kobe Bryant is no longer an obsessive basketball player after retiring in 2016. He is now an obsessive businessman, hellbent on taking over the world of sports drinks and media. As Bryant tells it, he ...