WPP has become the first advertising and marketing services company to integrate TikTok’s generative AI tools, Symphony, into ...

Meta and TikTok are being careful with their messaging about AI advances at the ad industry's annual festival.

WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate ...

The next ad you see on TikTok might not feature a human at all. With new features like avatars and instant video generation, ...

The TikTok updated AI tools let brands create influencer-style videos using avatars that model products and mimic creators — ...

WPP Open, the agency’s AI-powered marketing platform, will integrate TikTok Symphony’s avatars, AI-dubbing translation and video generation tools for its 50,000 WPP employee users and clients — all to ...

TikTok is bringing more generative AI features to its growing suite of tools for advertisers. On Monday, the social media app ...

TikTok is rolling out a new set of AI-powered advertising tools that enable marketers to turn text prompts or still images ...

TikTok’s new creative tools let you instantly generate branded videos and digital avatars from simple images or text prompts.

TikTok is rolling out a set of new artificial intelligence-powered advertising features, including the ability for marketers ...