After tossing out a bunch of ideas, they landed on a simple yet impactful design: a stylized "T" that hints at something ...

In a rather short but nonetheless informative and interesting interview with Automobile, Tesla chief designer Franz von Hozhausen details how the Model 3 design came to be. Though not a household ...

“It looks tacky on some brands where the logo is everywhere,” he said, adding that Tesla was confident that the design would be unique enough and stand out on its own. There was also a lot of ...