Sports attire isn’t just about performance. It’s also about history, legacy, and — sometimes — eye-watering price tags. Whether it’s the sweat-stained uniform of a sports icon (people will pay more ...

Vote once a day, every day, for your favorite athletic attire brand. Voting ends April 1, 2026. The 10 winners will be announced on April 15, 2026. Have questions? Read the official Newsweek Readers' ...

Derek Jeter, Misty Copeland, and Chris Riccobono launched Greatness Wins, a performance-driven athletic apparel line. The brand prioritizes athletes' needs over athleisure and fashion trends. There's ...

Smith & Quinn launched a new line of fashionable NCAA apparel called "Tailgate." The collection features women's clothing for 24 top universities, including Alabama, Notre Dame and Texas. The line ...

Picture this: a bustling college tailgate at USC. The air’s thick with excitement, but something’s off. Every woman in sight is sporting a men’s t-shirt, hacked and slashed to fit. It’s 2015, and the ...

KSHB 41 reporter Tod Palmer covers sports business and eastern Jackson County. Share your story idea with Tod. Gardner is a growing community that loves its sports. Now, there’s a sporting goods store ...

One of the biggest athletic apparel brands in the world is hitting the gridiron. The NFL and lululemon have teamed up to deliver elevated apparel and accessories for all 32 teams on Monday. This is ...

It’s never a bad time to update your closet. Shop discounts on women’s apparel from top brands or stock up on fresh athletic apparel, everyday sundresses, new swimwear or accessories like shoulder ...

At least once every four years, a controversy erupts over female athletes’ sports apparel. And following Nike’s reveal of one 2024 Team USA Olympic track and field kit, athletes and fans have been ...

HALFMOON, N.Y. (NEWS10) — A local clothing company celebrated the opening of its first retail store on Friday. Novus Clothing Company’s first location is inside the Impact Athletic Center in Halfmoon.