Digital fast fashion retailer Shein has acquired UK women’s retailer Missguided from Frasers Group. Frasers Group acquired Missguided just a little over one year ago after the brand entered ...

When you're best friends with a Kardashian or a Jenner, it's safe to say doors fly open, and if you just so happen to have a keen sense of style yourself, the opportunity for a clothing collection can ...

Chinese-founded fast fashion giant Shein has made its first acquisition in the UK with the purchase of the Missguided brand from Mike Ashley's Frasers Group for an undisclosed sum. Now headquartered ...

If you follow Sofia Richie on Instagram then you might have noticed that the 20-year-old recently teased an upcoming collaboration with UK-based fast fashion brand Missguided. In the Instagram post, ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

You probably won't be able to guess who Missguided, the quirky, fashion-forward women's clothing line, chose to be the new face of its brand. But once you hear who it is, it'll likely make perfect ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...