Pepsi on Wednesday (Dec. 4) launched a holiday minded flavor innovation, Pepsi Zero Sugar Gingerbread Mini Cans, with content featuring frequent brand ambassador Shaquille O’Neal, per details shared ...
Pepsi CMO Todd Kaplan is leaving the company to pursue an outside opportunity after nearly two decades at parent company PepsiCo, the executive said via a post on LinkedIn. Ad Age first reported the ...
At POSSIBLE 2026, PepsiCo Chief Marketing Officer Mark Kirkham details why brands need to have an omnichannel-first mindset for marketing and product launches.
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 5 hours 34 min ago By Erika Wheless - 5 hours 39 min ago By Brian Bonilla - 6 hours 33 min ago By Tim Nudd - 7 hours ...
Execs from both companies detailed how the beverage giant worked with Walmart Connect to pivot from a digital "drop" to a national media strategy ...
Welcome to this episode of the Marketing Vanguard podcast, recorded at Cannes. Today, host Jenny Rooney speaks with Mark Kirkham, CMO of PepsiCo Beverages U.S., about the relentless pace of innovation ...
Saakshi Verma Menon, Chief Marketing Officer, India Foods at PepsiCo, will share insights on the topic ‘Decoding India’s ...
B acquisition of the Poppi brand. Since closing the deal, PepsiCo (PEP) has leaned on Poppi to deepen its presence in ...
The launch event for Sincerely Yours, a skincare brand started by YouTubers Jordan Matter and his 15-year-old daughter, Salish, offers lessons on Gen Alpha marketing tactics. PepsiCo has appointed ...
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