Off-the-shelf electric guitars and basses are great, but how about the chance to spec your own unique Fender? US customers have enjoyed the chance with the company's official Mod Shop since 2016, and ...

The Fender Custom Shop has been showing off again and has just unveiled its unique Prestige Collection and limited edition Annual Collection, and they are surely some of the finest new electric ...

“We want to be a part of the player’s journey,” Ethan Kaplan, the Chief Product Officer at Fender Musical Instruments, told me over the phone. On my laptop, I loaded Mod Shop, the online design tool ...

You can now rock out with an instrument approved by the 10-time Grammy winner. By Rylee Johnston All products and services featured are independently chosen by editors. However, Billboard may receive ...

No matter how good the tone of modern materials such as Flaxwood and Arium are claimed to be, some players will simply not entertain owning a guitar unless it's made from vintage wood. Fender has soft ...

We’re talking cobra blue basses with just the right amount of rumble. Purple pedals that help your amp produce silk sonics (no, not the Bruno Mars version). And tie-dye red-and-white straps that ...