If you’re familiar with Japanese culture, you know that kawaii is the cultural celebration of all things cute and adorable. The bright, sweet, and innocent kawaii aesthetic has taken over in recent ...

With digital overload and constant stress dominating life, soft colours and whimsical objects work like visual therapy. That’s what Kawaii interiors aims to do. When GS Shruti (@shrustudies), a ...

How Japan's "most famous" artist, and others, are subverting the country's cute "kawaii" aesthetic to question the world we live in. More than a millennium ago, the Japanese empress Fujiwara no Teishi ...

Providing an in-depth overview of all things kawaii (cute), this book traces the cute aesthetic from its inception in the 1970s as a schoolgirl trend to its position as a leading cultural norm, and ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Japanese pop culture is a multifaceted, complex amalgamation of Western imports and traditional ...

This year has been anything but cute. It’s been occasionally optimistic, but mostly unpredictable, tumultuous, and painful. But cute? Far from it. Enter the timeline cleanse. You may have seen them: ...