Memes have emerged as an essential medium of communication, entertainment, and social commentary As a professional in the creative industry, I naturally delve into the nuances of my surroundings, ...

The marketing industry went through numerous challenges in the past decade, as journalism, technology and different social ideologies influenced customers. Today, social media is the main ...

In recent years, memes have become both a cultural force and an art form. They’ve also become an agent for change that can help executives enhance their communications. Whether you’re communicating ...

You don’t necessarily need to treat meme generation as a marketing campaign. Often, the best memes arise organically, just waiting to be developed. Any media event can become a popular meme, even news ...

This past month, the internet was full of creative conjectures about where Kate Middleton had disappeared to and why nobody seemed to know. Before there was an explanation, many people were drawn into ...

Editor’s note: In this piece, Benedict Were, a seasoned communication professional, explores the rise of the “meme front” in modern conflict, arguing that viral humour is increasingly being used as a ...