Supermodel, Bella Hadid, is a huge inspiration for the clean girl aesthetic. Hadid posed with friends promoting Cha Cha Matcha’s drinks on August 23, 2025. Photo courtesy of @bellahadid on Instagram ...

Matcha lattes on our coffee tables, baby pink yoga sets in our wardrobes and slicked back buns in our mirrors, there’s nothing we love more to start the day. After almost four years of Hailey Bieber ...

The "clean girl" aesthetic, long the defining look of social media's minimalists and wellness aspirants, is being eclipsed by a new wave of chaotic chic. The rise of the "messy cool girl" signals a ...