Officials at New Zealand's Dunedin International Airport are "surprised how much global interest" a time-limit on curbside farewell embraces has garnered.

Travelers leaving the New Zealand city of Dunedin will have to keep their emotional farewells brief after a new three-minute time limit was imposed on goodbye hugs in the airport’s drop-off area in order to prevent lingering cuddles from causing traffic jams.

"Max hug time 3 minutes," a sign at the airport's drop-off area reads. "For fonder farewells please use the car park," which has a far more generous 15-minute time limit. spotted at new zealand’s dunedin airport dunedin airport car park: nsfw pic.twitter.com/TKFVIxfds4