He praised its full, real feel and emotions. He wrote: "This is, without a doubt, the most authentically Justin Bieber album to date. It's beautiful, raw, and truly him. And that’s what matters." Braun looked back at almost 20 years with Bieber,

Hailey Bieber seems to have subtly called out Scooter Braun just hours after he publicly praised Justin Bieber’s new album Swag. Hailey took to her Instagram stories to post a selfie with a filter that enlarged her eyes and lips,

Scooter Braun heaped praise on Justin Bieber’s new “Swag” album after he reached a multimillion-dollar financial agreement with the pop star — calling it “the most authentically Justin Bieber album to date.